by Jennifer Dodson | Mar 31, 2017 | Brand Strategy, Strategic Planning
Repeat after me: you are trying to do too much with your marketing. Here are a few examples and what you can do about it.
by Jennifer Dodson | Mar 20, 2017 | Brand Education, Company Updates, Strategic Planning
Chief Creative Officer Last week Jen presented to AIGA DC on business development. The audience consisted of several small agencies and freelancers looking to gain insights on where to start and how to maintain a plan. Check out her slides and reach out if you want to...
by Jennifer Dodson | Mar 7, 2017 | Brand Experience, Brand Management, Strategic Planning
Chief Creative Officer As a follow-up to our “the most overlooked part of your marketing budget,” here are some tips for engaging with your employees through marketing. You can also view our post on current customer marketing. WHO: Your employees are your culture and...
by Jennifer Dodson | Feb 24, 2017 | Brand Experience, Brand Strategy, Online Marketing
Jen Dodson presented on February 23rd at the Baltimore Business Journal’s social media series. Here is a copy of her slides and an offer to discuss more.
by Jennifer Dodson | Feb 16, 2017 | Brand Experience, Online Marketing
Search engine optimization (SEO) is one of those things most people only understand as a user. Here’s some of what goes on behind the scenes.